Discussion and Applications of Museum Digital Design Based on Human Brain Thinking System for Serving Fundamental Museum Purposes and Humanity

Paper
Joowon Lee, Donggang Digital Society, Republic of Korea

John Palfrey, Head of School at Philips Academy says that for human beings, effective use of technology is more important than using it much. Research publications such as The Shallows: What the Internet Is Doing to Our Brains by Nicholas Carr, the former Executive Editor of Harvard Business Review report concerns from misuse of technology. A major issue of the reports is the technology’s negative influence on human ‘brain’ thinking system. Are today’s museums’ digital designs safe from the negative influence for their museum visitors? According to the definition of museum by the International Council of Museums (2007), museum environment should serve for the purposes of ‘education’ and ‘study’, and as these purposes are mainly ‘brain’ activities, and as a major issue of negative influence from misuse of technology has been on ‘brain’, studies of human centered design –museum digital design based on human brain thinking system– is needed to prevent the negative influence on the key purposes of museum, and to satisfy the key purposes better. Plus, when explaining ‘education’ and ‘study’ from museum visitor’s perspective, ‘education’ is ‘gaining knowledge’ and ‘study’ is ‘creating’. Brain links old and new memories for ‘gaining knowledge/education’ and brain consumes time to settle the new knowledge for ‘creating/study’ for further developments, but unfortunately, Nicholas Carr says that the linking and time consuming brain operations have been critically affected by misuse of technology (misuse of the Internet), and even brain structure has been changed. That is the reason why the human centered design studies mentioned above is needed highly. This paper will discuss about this issue by taking Donggang Digital Society (DDS) multimedia installation exhibition design as its case study.

Bibliography:
John Palfrey, Head of School at Philips Academy says that for human beings, effective use of technology is more important than using it much. Research publications such as The Shallows: What the Internet Is Doing to Our Brains by Nicholas Carr, the former Executive Editor of Harvard Business Review report concerns from misuse of technology. A major issue of the reports is the technology’s negative influence on human ‘brain’ thinking system. Are today’s museums’ digital designs safe from the negative influence for their museum visitors? According to the definition of museum by the International Council of Museums (2007), museum environment should serve for the purposes of ‘education’ and ‘study’, and as these purposes are mainly ‘brain’ activities, and as a major issue of negative influence from misuse of technology has been on ‘brain’, studies of human centered design –museum digital design based on human brain thinking system– is needed to prevent the negative influence on the key purposes of museum, and to satisfy the key purposes better. Plus, when explaining ‘education’ and ‘study’ from museum visitor’s perspective, ‘education’ is ‘gaining knowledge’ and ‘study’ is ‘creating’. Brain links old and new memories for ‘gaining knowledge/education’ and brain consumes time to settle the new knowledge for ‘creating/study’ for further developments, but unfortunately, Nicholas Carr says that the linking and time consuming brain operations have been critically affected by misuse of technology (misuse of the Internet), and even brain structure has been changed. That is the reason why the human centered design studies mentioned above is needed highly. This paper will discuss about this issue by taking Donggang Digital Society (DDS) multimedia installation exhibition design as its case study.